Boutique Beginnings and Heartfelt Thanks
We started Thibido Winery in 2021 with a newly planted vineyard and just 75 cases to share with you. Our intention? To shepherd organically grown fruit from the dirt to the bottle in boutique style with thoughtful purpose. We started something small so we can be a part of every process, from the grape growing and winemaking to the communication and special connections we have the pleasure of making with you.
Since Thibido’s inception, we’ve insisted on product packaging that is as earth friendly as possible. Lightweight glass bottles, no superfluous capsule, 100% compostable cork and recyclable shipping boxes. Our labels are the most unique, made with 100% Post Consumer Waste Paper, a rarity in our industry. The first vintage of labels were large swaths of paper wrapping around each bottle. They bubbled and wrinkled terribly and we later reduced the size of the labels but we’ve maintained our promise to the planet by keeping them 100% PCW and free of chemical treatments. The labels still wrinkle here and there, they are delicate, easily damaged and highly absorbent of wine drips and they will never survive a bucket of ice water. On the upside, they are also easily transferable from the bottle to your wine journal or anywhere you want to repurpose them. Next year you’ll notice a new addition to our 100% PCW logo, our bottles will be recyclable with California’s Redemption Value (CRV) logo. The cork remains 100% compostable for your worm bin or green waste. We’re hopeful that by pioneering a new way of presenting wine it inspires more wine products to be made with purpose.
The definition of boutique is a business or establishment that is small and sophisticated. I don’t know how sophisticated we are, but we are small. Topping out at 300 cases this year, we’re proud of our small production wines and the variety we are able to offer with our 11 acre vineyard in the Willow Creek District. We have grown from offering two wines to now offering seven different wines. The boutique approach allows Josh to have his hands in everything from tying vines and picking fruit to foot treading bins of grapes in the cellar. He enjoys the blending process and its challenges and is also often behind the camera on our vineyard and winery reels. My part of the action requires more time in front of the computer, writing our newsletters, designing labels and print collateral, handling the day to day operations of the business and compliance, shipping wines your way, marketing our products, making wholesale connections, and communicating with you. With just the two of us, we have a shared passion for putting together the best product we can possibly create for your enjoyment.
Gratitude and More
Without a tasting room, wine is a challenging product to share with the world. With your support and a true grass roots effort, our wine club continues to grow and we’ve been picked up by several new restaurants and shops this year who now offer our wines. By sharing and gifting Thibido wine with family and friends, by requesting it at your local wine shop and supporting us through Google reviews and likes and follows, we’re able to continue to grow our little passion project case by case.
We continue to experiment and grow our brand with your support. We have a new addition to the cellar this year! We’ve added a larger amphora to accommodate the remarkable demand for the Second Date white wine. Last year’s 40 cases of 100% Vermentino disappeared in a flash and we’ll soon have 60 cases to release to our members in late April. What’s the original small amphora being used for? Josh decided it was the perfect vessel for our Best Day Rosé 2023. A Grenache based wine grown in the Thibido vineyard, which will also debut to the public in April
Heartfelt Thank You
We’re learning and growing every day with Thibido Winery. We’ve made choices along the way that put our profitability last and championed the earth and our resulting wine first. Embodying the boutique style, this small project is big on gratitude. We continue to partner with local and global non-profits to give back to our community and support the future of our planet. Most importantly we’re so thankful to you for your stellar support.